Data Usage and Tracking Policy

Last updated: January 2025

We believe you should know exactly how your information gets tracked when you visit evolveurl.com. This policy explains what data we collect, why we need it, and what you can actually do about it.

Most financial education sites collect way more data than they need. We're trying to be different. But transparency means explaining everything, including the tracking methods we do use.

What Tracking Technologies Actually Are

Think of tracking technologies as tiny pieces of information stored on your device or server. They remember things about your visit so you don't have to re-enter information constantly. Some are essential (like remembering you're logged in), while others help us understand which budget literacy content actually helps people.

The technologies we use include browser storage, small text files, and analytical tools that monitor how people interact with our learning materials. We don't use complex fingerprinting or cross-site tracking systems that follow you around the internet.

Types of Tracking We Use

Essential Functions

These keep the site working. Without them, you couldn't navigate between pages, access your learning progress, or maintain your session. We can't disable these because the site would literally break.

Examples: Session identifiers, security tokens, preference settings

Performance Analysis

We track which budget lessons get completed most often and where people get stuck. This helps us improve content that isn't working well. All data is aggregated, meaning we see patterns rather than individual behaviors.

Examples: Page view counts, lesson completion rates, average time on educational content

Functional Preferences

These remember your choices, like preferred learning format or whether you've dismissed certain notifications. They make your experience smoother but aren't strictly necessary for the site to function.

Examples: Language preferences, notification dismissals, content format choices

Marketing Insights

Honestly? We use minimal marketing tracking. Mainly to understand which financial literacy topics interest people in the Philippines market. We don't sell this data or share it with advertising networks.

Examples: Content interest patterns, program inquiry sources, newsletter engagement

Control Your Tracking Preferences

Current Status: Checking preferences...

Clicking this removes all tracking except essential site functions. Your preference is saved locally. Essential functions remain active because they're required for the site to work properly.

Browser-Level Control

Your browser gives you direct control over tracking technologies. Most modern browsers let you block third-party data, clear existing storage, or browse in private mode. Check your browser's privacy settings for detailed options. Keep in mind that blocking all tracking may affect site functionality.

How Tracking Improves Your Experience

  • Remembers your progress through budget literacy modules so you don't lose your place
  • Shows you're not the only one struggling with a particular financial concept
  • Helps us identify which teaching methods work best for Philippines learners
  • Prevents you from seeing the same introductory content repeatedly
  • Allows us to send relevant updates about new budget management tools you've shown interest in
  • Identifies technical issues that might be affecting your learning experience

Data Retention and Storage

Most tracking data expires automatically. Session information lasts only while you're actively using the site. Functional preferences stick around for up to 12 months. Analytical data is aggregated within 48 hours and individual identifiers are removed.

We store essential account data for as long as your account remains active, plus 90 days after closure. This retention period protects against accidental deletions and helps resolve any outstanding issues.

Data Type Retention Period Reason
Session identifiers Active session only Required for site navigation
Functional preferences 12 months Convenience and personalization
Analytical data 26 months aggregated Long-term content improvement
Marketing insights 6 months Understanding user interests
Account information Active + 90 days Account management and support

Third-Party Services

We use a few external services that may set their own tracking mechanisms. Our analytics provider helps us understand site usage patterns. Email service tracks whether you opened newsletter content (you can disable this in your preferences). Payment processor uses security measures to protect transaction data.

These services operate under their own privacy policies. We've chosen partners that align with our commitment to minimal data collection, but you should review their policies if you want complete transparency about how they handle information.

Updates to This Policy

We'll update this policy when we change tracking practices or add new technologies. Significant changes get announced through email notification and a prominent site banner. Minor clarifications might happen without announcement, but the update date at the top always reflects the current version.

Check back periodically if you're interested in how our tracking practices evolve. We're constantly trying to reduce unnecessary data collection while still maintaining useful features.

Questions About Data Usage?

If something in this policy doesn't make sense, or you want specific details about how we track your information, reach out directly.

Email us at help@evolveurl.com or call +63 956 158 0802

We're located at E and D Building #28 South Osmena St., Brgy. South, General Santos City, 9500 South Cotabato, Philippines